Answering business difficulties, and offering a customized and applicable experience to our possibilities and clients" . There is in this manner a particular technique to Consumer phone list address and hold very much recognized targets: experts, families, youngsters, business card holders, and so on. The advertising division executes client arranged procedures: " we utilize our information to customize messages ( offers and content) contingent Consumer phone list upon the designated target" . Taking everything into account, OUI.sncf " essentially utilizes first party information " as per Carine Saraiva. A connector with the DMP makes it conceivable to actuate the information on all buying stages. " We basically attempt to exploit every one of the Consumer phone list information coming from our crowds, yet once in a while we take outsider information through private arrangements. Information initially is fundamental, similarly as much in automatic as in friendly advertisements. We want to utilize our client information to all the more likely deal with Consumer phone list our missions" . Here once more, dominance of the system includes the assimilation of the whole interaction. That's what julie Bidault determines " adopting has truly had an impact. On the manner in which we oversee crusades. We glean some significant experience from what we do and can A/B test constantly. We have much preferred command over Consumer phone list going through an office. To have the vital dexterity and convey the right KPIs, it means a lot to remain nearby conceivable to these complicated subjects" . Ensure buying execution in light of the right KPIs Julie Bidault likewise makes sense of that " taking a gander at the unadulterated productivity of show crusades contrasted with SEA wouldn't check out, since one is Consumer phone list in push and the other in pull. It is critical to relate KPIs adjusted to the targets of each mission" . Julie Bidault likewise determines that the interior association is definitively intended to adjust to these specificities.